AI visibility
Should you block AI crawlers? GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot
Which AI crawlers control visibility in ChatGPT, Claude and Perplexity, which ones collect training data — and how to set up robots.txt without disappearing from AI answers.
Be the answer.
Your brand’s visibility and advertising in ChatGPT and AI search.
How it works
Your brand can appear in AI in two ways.
In the answer — when AI considers your company a relevant recommendation. Below the answer — as a labelled ad.
Visibility in answers
Be in the answer.
AI recommends companies based on what it finds about them. We make sure it finds good reasons to recommend yours.
- We check how AI describes your brand
- We identify the sources worth improving
- We implement changes and measure results
AI assistant
Which air conditioning company in Kraków would you recommend?
Several companies in Kraków have good reviews and short lead times. Worth comparing:
- Your brand — installation within 48 hours, transparent pricing
- Company B — wide choice of units, longer lead times
- Company C — servicing and maintenance, smaller area
yourbrand.pl
customer reviews
comparisons
Example visualisation
ChatGPT ads
Be right below the answer.
A labelled ad below the answer when the conversation is about your category.
- We check availability for your market
- We prepare the campaign and landing page
- We measure enquiries and sales
AI assistant
Which air conditioning company in Kraków would you recommend?
Compare customer reviews, installation dates and warranty terms. It’s worth asking for 2–3 quotes.
Air conditioning installed in 48 hours
Free quote in Kraków
Example visualisation
Free AI test
Can AI see your website?
Check in seconds whether ChatGPT, Claude, Perplexity and Google can read your website and whether it has the elements AI answers rely on.
We check robots.txt, indexability, sitemap, structured data and llms.txt. No sign-up.
From review to action.
We review
We get to know your offer, goals and current visibility.
We set priorities
We prepare recommendations, the scope of work and how results will be measured.
We implement and measure
We implement the agreed changes and check the results.
Knowledge
All articles
From our knowledge base
AI visibility
Should you block AI crawlers? GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot
Which AI crawlers control visibility in ChatGPT, Claude and Perplexity, which ones collect training data — and how to set up robots.txt without disappearing from AI answers.
AI visibility
AEO vs SEO: what’s the difference and do you need both?
How AEO (and GEO) differ from classic SEO, what they have in common, and where to start if you want your brand visible in both Google and AI answers.
About SEMAI
What is SEMAI?
SEMAI is a marketing agency in Poland specialising in brand visibility in AI answers — ChatGPT, Gemini, Perplexity, Microsoft Copilot and Google AI Overviews — and in ChatGPT advertising. Through SEMAI Performance it also runs Google Ads and Meta Ads campaigns.
- What does SEMAI do?
- We help companies appear in answers from ChatGPT, Gemini, Perplexity, Microsoft Copilot and Google AI Overviews (AEO/GEO), plan and run ChatGPT ads, and — through SEMAI Performance — run Google Ads and Meta Ads campaigns with analytics.
- Does SEMAI guarantee that ChatGPT will recommend my company?
- No. Nobody controls the answers of language models. We remove the obstacles that keep AI from knowing your company or describing it correctly, build signals that increase the chance of a recommendation, and measure the results regularly.
- How do I start working with SEMAI?
- Send a message through the contact form with your website and goal. We’ll tell you whether and how we can help. We work in English and Polish.
Let’s talk about your brand.
Share your website and tell us what you want to achieve. We’ll tell you whether and how we can help. We work in English and Polish.
We will use your data only to reply to your enquiry. Privacy policy